Spin Master Goes Full Throttle with the Launch of the Supercross™ Toy Line
Spin Master Corp. (TSX:TOY; www.spinmaster.com), a leading global children’s entertainment company, reveals a new line of Supercross™ toys commencing a multi-year licensing agreement with Feld Entertainment, Inc. as the new global master toy licensee for the premier off-road motorcycle racing series. Infused with Spin Master innovation, the first wave of Supercross toys delivers reimagined play experiences and heightened authenticity for kids, collectors, and fans of the brand.
Recreate the action of live Supercross races with these authentic race bikes and riders complete with real bike manufacturer and athlete details. Kids can grip the innovative, articulated race ring on the back of the rider to maneuver the bike allowing for epic stunt recreation, wheelies, tail whips, jumps, and turns just like the maneuvers seen at the live events. Featuring realistic details, graphics, and metal die-cast motors and forks, the Supercross 1:24 Diecast Bikes with Riders look just like the pros. Each 1:24 scale bike also comes with a unique collector poster of the featured rider.
Age: 4+, MSRP: $3.99
The all-new official 1:10 Scale Supercross Collectors Bikes are authentic racing replicas of the top pro rider’s bikes. Featuring highly detailed sculpts, realistic graphics, working rear suspension, and metal diecast motors, the 1:10 scale dirt bikes deliver action and excitement. Collect all of the 1:10 scale motorcycles including replicas of Justin Brayton, Ricky Carmichael, and Justin Hill’s bikes complete with a display stand to show off the bike in style.
Age: 4+, MSRP: $12.99
“We’re starting off the new year with the first-ever Supercross toy line, recreating the adrenaline and excitement of the popular live events at home, introducing play opportunities never before seen in Supercross license history,” said Adam Hyman, Spin Master’s Vice President of Marketing. “The line delivers a new way for fans to engage with Supercross bikes and their esteemed riders – and this is just the beginning with further product innovation and new price points in the pipeline for Fall 2021.”
One of the most exciting brands in motorcycle racing, Supercross, attracts top professional athletes from around the globe, chasing their dreams in the most prestigious stadiums to become the Supercross World Champion. The new toys will entertain and inspire children through everyday play, providing fans with more ways to interact with Supercross beyond the live event.